Krofile
Analytics3 min read

How to read your card analytics: views, clicks, and scans

What each metric means, where your visitors come from, which devices they use, and how much history free vs. PRO accounts can access.

01Views

Total number of times your card page was loaded. Each unique page load counts as one view, so repeated visits from the same person count separately.

02Clicks

Total clicks on any link on your card: phone, email, website, social links. This shows engagement, not just passive views.

03QR Scans

Number of times your card was accessed via QR code scan specifically. Useful for tracking in-person networking and print material performance.

04Traffic sources

Where your visitors came from: Direct (someone typed your URL or scanned QR), Social (came from a social media link), Search (found you via Google), Email (clicked from an email).

05Device breakdown

The percentage of visitors on Mobile, Desktop, and Tablet. Most professional card viewers are on mobile.

06Analytics history

Free accounts see the last 30 days of data. PRO accounts have unlimited analytics history and can filter by any date range.

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